Being customer-oriented

Customer Relationship Management and Satisfaction

P40

Training:

Customer Relationship Management and Customer Satisfaction.
Objective: To equip participants with the ability to understand customer needs, establish effective communication with customers, and enhance customer satisfaction.
Target Audience: Those who wish to design strategies for effectively managing customer relationships and increasing customer satisfaction.
Recommended Tools and Methods: Customer Relationship Management (CRM) tools, interactive simulations, role-playing, group work, case analyses.

What Does the Training Include?

1. Understanding Customer Needs: Techniques for analyzing customer behaviors and needs.
2. Effective Communication with Customers: Techniques for establishing open, clear, and honest communication with customers; strategies for responding swiftly and accurately to customer requests; skills in managing customer complaints and issues; competence in developing empathy and emotional connections in customer relations.
3. Customer Satisfaction Management: Techniques for measuring customer satisfaction; strategies to enhance satisfaction and continuously improve customer experience by leveraging feedback; ability to provide personalized service.
4. Customer Relationship Management: Proficiency in using CRM tools.
5. Building Customer Loyalty: Strategies for increasing customer allegiance to the brand; ability to establish long-term relationships with customers.
6. Customer-Centric Culture: Strategies for promoting and disseminating a customer-centric culture within the organization; methods for training and motivating employees on customer orientation.